About

Running a local or small business is tough

The last thing you have time for is learning how to game search engines and build websites. All you want is to be found by customers (now that the yellow pages and newspapers have gone away), and make sure your customer list keeps growing, raving about you in public and coming back for more.

Our simple goal is to make your life easier by helping you to get this element of the business handled: digital local presence and marketing, which is commonly referred to as “SoLoMo” or Social, Local and Mobile.

Waaaaaitaminute… SoLoMo isn’t part of my business

Right, it probably isn’t. This may even be the first time you’ve heard this goofy “slo-mo” acronym. Fact is, it happens to be 100% of your customer’s business. What is it? SoLoMo is the most affordable and effective way for you to change the game, put the ball in your hands and strap a jet pack on your back. So without the hyperbole and hyperlinks, it is your business. And because your customers and soon-to-be customers ARE your business, we’re here to help handle it.

Business geeks who love ROI

We know what it’s like to be in your shoes walking around wearing a size 10 chief cook and bottle washer rack of hats. In fact, that’s exactly why we’re here. Yes, there a zillion technologies and tactics involved with this stuff, but more importantly: we’ve run businesses just like you. We get it. Startups, marketing, P&L’s, making payroll, applied ROI decision-making. We’ve launched a bunch of successful companies and award-winning products. So yes, we can speak geek all day, but in the end, it better be spelled R-O-I.

Reaching customers in a local market is tough

Unless you have massive piles of cash and a computer science degree, saturating the local market with your message is tricky. Some businesses let the local Yellow Pages rep come by and become convinced that the next-best source for reaching local customers is still to throw money at “enhanced listings” and other over-priced services, now that the book is gone. Most of the other small business owners in town can be found bootstrapping an online presence and getting a Google degree from Youtube videos on the weekends. Not an effective use of any owner’s precious time… particularly if you consider the opportunity cost of what your valuable time could be invested in elsewhere.

Analytics, inbound marketing, web development and SEO? Are you kidding me?

Let’s drop the jargon and just focus on doing the 20% of stuff that gets 80% of the results that matter. redpinner is a set of basic services that clear away digital agency portfolios and monthly service fees that commonly come with web and digital agencies. We’ve heard the “Page #1 Google!” pitch and been interrupted at work, in emails and elsewhere, just like you.

Wait, are you a full service digital agency?

First thing’s first

We can certainly do all of those things, but we always focus on the critical fundamentals for local business. That’s our core service: making your local customers highly aware in the most affordable and effective way possible.

If that sounds a little more like you, then let’s schedule a brief introductory call and get your business on the customer grid today!

Ok, in case you were wondering what our rates are, here’s a somewhat snarky take on our price comparison chart: